What the product you deal with is important. And the asset (I mean the Producer/Factory/Company) that producing the product is also important.If you deal with certain products or companies it will be like dog-eat-dog business
WELCOME TO DOMOTEX,HANNOVER GERMANY
What lies behind us and what lies before us are tiny matters compared to what lies with in us. So come and meet us . Let us have a face to face discussion in Hannover, Germany. to market together
MAKE PEOPLE LIKE YOU-” NASCAR APPROACH”
You can influence more people in two months by becoming more interested in other people than you can in two years by trying to get people interested in you.
PSYCHOLOGY AND FACE TO FACE COMMUNICATION
Suppose a Sales manager (or a Communicator) is contacting you for buying his products/services, and whenever you feel a contradiction between his verbal and non-verbal which one should you believe? The answer is “Non Verbal” because the Non Verbal is a reflex action arising from Subconscious mind
CUSTOMER IS GOD. IS IT REALLY TRUE?
IS CUSTOMER GOD ? It is often said that customer is God . Looking at Customer as God is a positive trait. But all customers are NOT God. It depends on WHO your customer is.
STATIC VS DYNAMIC-SELLING/POLITICS/SPIRITUALITY
When you sell from ” Conviction” , your customers feel like they are being served and not manipulated and it is more natural and authentic and builds trust faste
POWEREX-LONGER LIFE TUBULAR BATTERIES FROM INDIA !
LONGER LIFE TUBULAR BATTERIES. IF YOU POWEREX YOU WILL BUY NONE OTHER
RECIPE FOR MARKETING -PART 7 ( DOGGED PERSISTENCE Vs INTELLIGENCE) -Brihat Jataka & Bhagvad Gita
A good leader or manager is not who is a 24K Gold. You cannot be a Manager Par Excellence. One of the drawback of pure Gold in industry is that it is sectile, too soft, not good for making your ornaments. You must go through tests,challenges, difficulties and overcome it.( life’s grindstone). You need persistence not intelligence. If you focus only on intelligence,you are vulnerable to failure, fearful of challenges and unmotivated to learn.
RECIPE FOR MARKETING PART 6 (Synergy and Dysergy effect in Marketing) -Bhagvad Gita
Working together with master strategist Sri Krishna was a Synergy effect for Pandavas . That means 2+2 =5 effect in Marketing. This is positive energy and effective in marketing
Kauravas resources was higher but their strategy was in dysergy effect. That means 2+2=3 effect in Marketing. It is negative energy, opposite of synergy .
RECIPE FOR MARKETING (PART 5) -(MICROCOSM Vs MACROCOSM)
You are the microcosm of the whole world. You can therefore participate in the interactive improvisation of the Macrocosm-the World. Your organisation is Macrocosm-an organised system. But if you are pointless, futile, purposeless, impractical, in vain then the organisation will be like eclipsed Sun -blocked by microcosm because it is tiny you that makes the entire world(or organisation)
RECIPE FOR MARKETING -PART 4 ( THE ULTIMATE MARKETER)
We need Strategy,Concept,Product, Ideas,etc for Marketing-all these you learn from your business schools or from your trade experience. But Remember it is “HE “who give Value to the World-that mobile phone, that vehicle, that strategy, that concept, that product,that job, that service-It is all as valuable as” HE” makes it. Who is this HE in Marketing. It is “HE “who spins the web of Maya, the ULTIMATE MARKETER.
RECIPE FOR MARKETING -PART 3 ( MARKETING IS MAYA)
Marketing is typically defined as the business process by which value is created ,transmitted and exchanged. Since value is dependent on a measuring scale, marketing is ultimately all about spinning of web of maya.
RECIPE FOR MARKETING-PART 2
Sales is the bottom line. But you cannot sell a product with out marketing. Selling is a part of marketing. Marketing is geared to build awareness about the brand to potential customer. Sales is connected to converting the potential customers in to actual customers.The shame is that most of the organisation will overlook the importance of marketing and will push the marketing team for push begging
EAGLE VERSUS SNAKE ( MARKETING IS WAR)
Don’t fight the competitor in his comfort zone; change the battle field like an eagle. The Eagle doesn’t fight the snake on the ground. It changes the battle field.The Eagle picks up the snake in to the sky-changes the battle ground-and then releases the snake in to the sky. The snake has no stamina, no power, weak, and useless in the air unlike on the ground, where it is enormous, deadly and powerful.