Presently marketing professionals are motivated to ensure to sell the “product” at any cost and with this emphasis-only “product” and not on “person” and “process” and marketing professional lost the professional ethics/morality
LEVEL OF SUCCESS IN MARKETING
Most business men think increasing turnover is success. It is Maya. Or Material Success.It is only growth. You might sell a million dollars’ worth of products but are your clients enjoying the results for which they have paid you? If…
SALES SUCCESS IS NOT ABOUT INCREASING SALES
Increasing the Sales is not Success. If you achieved your sales target or if you increased your Sales turnover, it just means you increased the Growth of your Company . It does not mean Success. You must have followed the Marketing Strategies and followed the law of the country and or the terms and conditions of your company. This is your lawful behaviour. It does not mean Ethical behaviour. All Lawful behaviour need not to be Ethical.
TESTIMONIAL -BKR
Testimonial from BKR
VALUE OF INTRINSIC QUALITY
Value of your intrinsic quality does not depend on any value placed on it by someone or customer or your boss.
WHY INDIAN FIRMS DELAY DECISIONS
Om Namo Bhagavathe Vasudevaya* Om Brahma Devaya Namasthuthe,Om Vishnurdevaya Namasthuthe, Om Maheshvaraya Namasthuthe, Om Narayanaya Namasthuthe * Namo Buddhaya * Brahma Shakthi Satyam Jagath Satyam * Namo Namo Guru Swami Vivekananda * Om Krito Smara Kritam Smara Krito Smara Kritam…
HONESTY -( WISDOM & MARKETING)
A Honest Person would mean honest whether it is Valuable or Worthless
MARKETING Vs BRAHMAN
According to the Bhagvad Gita point of view,it is Lord Krishna who creates the measuring angle in each of us and based on our measuring angle we are attracted towards an object
LEADERSHIP AND MANAGEMENT
Efficient Management with out Effective Leadership is like Straightening deck chairs on the Titanic.
ETHICS VS LAWFUL DECISIONS IN MARKETING
All Ethical Decisions are Lawful but all Lawful Decisions are not Ethical.
GYAN YOGI AND MARKETERS
Like a Gyan Yogi , Marketing leaders must understand and appreciate the work force and be empathetic towards the customer.
STAND OUT FROM THE CROWD
Unless a Manager reaches a level of excellence and effectiveness,he or she will be merely a face in the crowd
ETHICS IN MARKETING
Ehics is not only the job of the marketer but is part of the culture of the organisation
MARKETING IS AKIN TO HUMAN BLOOD
Sometimes we have to push ourselves and sometimes we have to pull ourselves just like automobile needs both the accelerator and the break. Marketing is Push and Pull.